Theory of Planned Behavior and Its 3 Important Components
Introduction The Theory of Planned Behavior (TPB) was developed by Icek Ajzen in 1985 as an extension of the Theory of Reasoned Action (TRA) (Ajzen, 1985, 1988). TPB provides a
Tag: behavior change
Transtheoretical Model of Change and Its 5 Important Stages
Introduction The Transtheoretical Model (TTM), also known as the Stages of Change Model, was developed by James O. Prochaska and Carlo C. DiClemente in 1982. Unlike models that assume behavior
Health Belief Model and Its 6 Important Components
Introduction The Health Belief Model (HBM) is a psychological framework that was initially developed in the 1950s by social psychologists at the U.S. Public Health Service, notably Irwin M. Rosenstock